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How does Event-Based Data help you Stand Out from the Crowd?
How does Event-Based Data help you Stand Out from the Crowd?

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How Does Event-Based Data Help You Stand Out From the Crowd?

Learn how effective data transparency and event data management can be a competitive advantage that increases revenue for your application.

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How to Create Custom Tag Templates for Google Tag Manager: A Step-by-Step Guide

Jacob Cavazos |

How to Create Custom Tag Templates for Google Tag Manager: A Step-by-Step Guide

Keen recently shared our findings on the benefits of utilizing Tag Templates to implement Keen’s event tracking at scale. Our latest blog gives you a step-by-step tutorial on how to create custom tag templates for Google Tag Manager for your own application.

Industry Trends Product Tech
The Pros & Cons Of Implementing Event Tracking at Scale with Google Tag Manager

Jacob Cavazos |

The Pros & Cons Of Implementing Event Tracking at Scale with Google Tag Manager

With the release of Google Tag Manager’s Tag Templates in 2019, many companies jumped at the chance to create and share their own custom JavaScript and HTML setups with ease. Keen decided to weigh the pros and cons of utilizing custom HTML tags vs. integrating our event tracking with the new Tag Template feature.

Industry Trends Tech
Your users want insights Keen embedded analytics on laptop

Michelle Wetzler |

Analytics For Hackers: How To Think About Event Data

This article was originally published in June 2013 and has been updated. There’s this new and really powerful type of data: event data. Well, it’s…

Data
Most Effective Ways to Buy SaaS Tools

Mike Martinez |

Most Effective Ways to Buy SaaS Tools

The process of selecting a SaaS tool can seem overwhelming. With so many choices in the marketplace, it can be a challenge to identify the right tool to fit your needs. We’re breaking down our best tips for buying SaaS tools and avoiding a DIY headache.

Industry Trends Tech
Introducing: Revamped Keen Data Visualization Library

Małgorzata Felis |

Introducing: Revamped Keen Data Visualization Library

Keen’s stunning Revamped Data Visualization Library is finally here! It’s easier than ever to transform your data into clean visualizations and quickly draw actionable insights. Learn more in our blog!

Data Product Tech
Why Access Keys Are Essential For Enterprise B2B SaaS

Jacob Cavazos |

Why Access Keys Are Essential For Enterprise B2B SaaS

A critical but often overlooked feature of B2B SaaS products is role-based access control. This feature is not always included in technology platforms but is considered essential for enterprise B2B SaaS solutions. Learn more about RBAC and access keys in our blog.

Data Industry Trends Tech
Content Analytics Dashboard: Data-Driven Insights For Online Publications

keenblog |

Content Analytics Dashboard: Data-Driven Insights For Online Publications

With data-driven insights, you can understand who your audience is and what they want by tracking the entire experience of your readers. Building a content analytics dashboard with Keen can help you improve readership and the value of your publication.

Data Industry Trends
flowchart

Anmol Agrawal |

Streaming Analytics with Keen and PubNub

This article was originally published in May 2017 and has been updated. We’re creating a lot of data on a daily basis. Websites, devices, services, people. It’s…

Tech
How Untappd is Keeping A Community Connected Through a Brand New Virtual Global Venue

keenioblog |

How Untappd is Keeping A Community Connected Through a Brand New Virtual Global Venue

While people are adjusting to a new at-home routine, many are struggling with the effects of long-term isolation. Thankfully technology, and companies like Untappd, are bringing us closer together, even when we are so far apart.

Community Culture

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