B2B SaaS
Build your application
with data at the helm.
Deliver the interactive reporting
your customers have been waiting for.
Boost Engagement, Retention, and Trust
Hook your users with in-app reporting that tells them your product is working. Present data in your web app, native mobile experience, email reports, or wherever your customers are looking for it.
Outshine the Competition
Your unique touchpoint with your customers gives you the opportunity to capture data that no one else can. Provide deep insights that keep them coming back for more.
Show Customers Your App’s Value
Measure and display metrics like performance, engagement, conversion, revenue, retention, CAC, CLTV, or whatever is most important to your customer.
Highlight Top Performers and Trends
Help customers compare the performance of campaigns, content, products, emails, videos, ads, or stories. Show them what’s working, what’s not, and how to improve.
“Our customers can see their data and say, ‘Wow, this is actually working.’ It builds trust and really sets us apart from competitors.”
Jeff Chen
Co-founder and Director of Engineering, Pixlee
Using Keen for B2B Software
Real-Time Event Data from Any Source
Stream interactions and customer data from any device or platform, send it to other applications, and store it in Keen’s analytics backend.
Learn More
Rich Data on Every Interaction
Gather data on every important interaction, like content engagement, purchasing behaviors, ad impressions, video plays, email engagements, product views, or any custom event type.
Learn More
Powerful Analytics APIs
Let customers explore and discover their own insights with flexible, self-service querying right in your application using Keen’s APIs.
Learn More
Programmatic Security Features
White label analytics for thousands of customers, each with their own secure access controls that can be modified & revoked.
Learn MoreCase Study
Pixlee Delivers Real-Time Marketing Analytics
Pixlee helps huge brands like Marriott and Levis curate & display beautiful instagram photos from their biggest fans. They use analytics in their app to show increased shopping cart conversion.
Read the Case Study ➞
E-Book
How B2B SaaS Companies Are Growing Faster with Event Data
Meet three B2B software companies building analytics their customers can’t live without.
Read the E-Book ➞
Whitepaper
Build vs Buy Gets Easier with APIs
Hear from several CTOs on the decision-making process they went through to determine how best to architect their analytics applications.
Read the Whitepaper ➞
Empower Your Internal Teams With Data
With Keen, you can allow marketing, product, and customer service teams to view user analytics with simple dashboards and filters. Make every decision fully informed by rich data on user behavior and device performance.
Schedule a Demo ➞
Embed Analytics In Your Software
Build out and extend the functionality of your core product by using Keen’s API platform for analytics. Show customers exactly how they’re performing and where to improve.
Learn about Embedded Analytics ➞